“INSTANT” FASHION – INCREDIBLE CONSEQUENCES

1.  The concept of “instant” fashion

Instant fashion is not a fashion trend, but a form of business for fashion companies. It can be understood that these fashion companies produce clothes at cheap, affordable prices. fashion, inspired by high-end collections on the catwalk or designed according to the dressing style of famous people.

2. The convenience that “instant” fashion brings

For buyers, perhaps the biggest convenience is price. Without spending too much money, we can own trendy clothes.

Second is the variety of designs, we can easily choose the right outfit for ourselves.

Shopping also becomes easier when fast fashion brands focus on customer convenience.

3. Negative effects of “instant” fashion on the environment

Due to pressure to reduce costs and speed up production times, manufacturers choose to sacrifice the environment: They use cheap dyes and chemicals that seriously pollute water sources.

Using cheap raw materials causes serious impacts: Using synthetic fibers (polyester), or natural fibers such as cotton, linen, wool, felt,… all go through the production process with many complex steps, requiring many complex reactions and consuming large amounts of pesticides.

Consumer consumption culture: After a few months, consumers will get bored with “instant” fashion products and quickly throw them away. This creates a huge volume of clothing waste.

Unpredictable harmful effects of polyester: Synthetic fiber (polyester) is the most popular fabric in the world. After washing in a family washing machine, this fabric is separated into microfiber fragments. ) easily passes through water pipes and wastewater treatment systems to discharge into rivers and seas. As a result, the amount of plastic in seawater is increasing, and marine animals will accidentally ingest it. Finally, along the food chain, after fishing, humans will ingest those chemical debris.

4. Decomposition time of clothing waste

• Rubber (boots, bags, accessories): 50-80 years
• Leather fabric: 50 years
• Wool fabric: 1-5 years.
• Cotton fabric: 2-8 months
• Nylon, polyester fabric: 30-40 years

5. Mitigation measures

• Shop less, only buy when you really feel necessary.
• Be smart consumers, choose carefully and research fabrics carefully before buying them.
• Learn how to preserve and preserve for long-term use.
• Take advantage of old clothes for recycling.
• Enact a law prohibiting brands and manufacturers from destroying inventory products

 

[REFERENCE]

1. https://summerdays.com.vn/fast-fashion-dang-huy-hoai-moi-truong-nhu-nao/
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